How Do You Tailor Beauty Product Recommendations to a Lifestyle?
Ever wondered how top beauty professionals tailor product recommendations to fit their clients' unique lifestyles? In this article, insights from a Founder & CEO and a Founder reveal expert tips on personalizing beauty regimens. Discover why recommending a sweat-proof foundation is ideal for active lifestyles, and learn how suggesting tinted sunscreen can be perfect for outdoor enthusiasts. Read on for three valuable insights from leading industry experts.
- Recommend Sweat-Proof Foundation for Active Lifestyles
- Tailor Quick, Long-Lasting Routine for Busy Professionals
- Suggest Tinted Sunscreen for Outdoor Enthusiasts
Recommend Sweat-Proof Foundation for Active Lifestyles
A client once came to me frustrated about her foundation smudging during workouts. She was a fitness trainer who spent long hours in the gym. Instead of recommending a general product, I suggested a lightweight, sweat-proof foundation designed for active lifestyles. I also advised setting it with a translucent powder and carrying blotting papers for touch-ups during the day. She loved the routine because it fit her busy schedule and kept her skin looking fresh. Understanding how she spent her time helped me offer a solution that worked perfectly for her needs. Simple adjustments can make a big difference when the product aligns with the client's daily habits.
Tailor Quick, Long-Lasting Routine for Busy Professionals
As a makeup artist, I had a memorable experience with a corporate client who had to travel from place to place for business and was very busy. She wanted a beauty routine that was quick, effective, and long-lasting and did not involve constant touch-ups. So, by understanding her lifestyle after discussing it with her, I was able to tailor my product recommendations to her.
For her skin, I recommended a light foundation with buildable coverage that lasted all day without feeling heavy. This would give her perfect skin without her having to worry that it might wear off during back-to-back meetings. On the lips, I recommended a high-shine diamond lip gloss for a polished, fresh look that was easy to reapply on the go—no need for precision like with lipstick.
To finish it all off, I recommended a hydrating setting spray to set it all and make her makeup last through long flights and crazy schedules. By highlighting products that were functional and worked with her lifestyle, I helped her simplify her beauty routine while still looking great throughout the day. It was very rewarding to see her relieved and excited about the options that would save her so much time and be effective.
Suggest Tinted Sunscreen for Outdoor Enthusiasts
For anyone who loves spending time outdoors, I always recommend a tinted sunscreen. It's lightweight, evens out your complexion, and most importantly, helps prevent sun damage and wrinkles. It's such an easy, must-have product that's perfect for an active, outdoor lifestyle while keeping your skin protected and glowing.
